Many industries have begun the idea of crowdsourced journalism, that is allowing the public to be a part of contributing to the news. While it is a great way to get involvement and gain people’s interest, journalism outlets need to beware of the problems that can come from this and keep up with professional journalism as well.
The Huffington Post has, of course, submitted themselves to this new frontier and offers numerous ways for people to get involved on their site other than blog comments and posts. Their new college section currently has a picture contest in which people can submit pictures of the most bizarre team mascot and give a title and description to be posted on the page. If the person does not have an interesting mascot, they can vote on the pictures they believe to be the most “weird” as HuffPost puts it.
“Does YOUR school have a WEIRD mascot? Send us a photo and a brief description! Find a picture, click the participate button, add a title and upload your picture”
This immediately catches the eye of the participants and below it is a button where people can click “participate” and be a part of the idea. Obviously this is not the most newsworthy method of crowdsourced journalism, but it is indeed effective in getting people involved. This is a great way for people to feel as though they are part of a news site/organization.
What was most impressive on the Huffington Post, was when I typed into the search box the single word “participate.” It is here that I found news-related crowdsourced journalism at its best (or worst- however you perceive this idea). Although it is old, in 2007, The Huffington Post in accordance with NewsAssignment.Net offered avid readers of the site a chance to get involved in the campaign across the country and have their own voices heard.
“We are now ready to invite your participation. We are recruiting large groups of citizen journalists from around the country to cover the major presidential candidates. Each of these volunteer reporter/bloggers will contribute to a candidate-specific group blog — offering written updates, campaign tidbits, on-the-scene observations, photos, or original video.”
Arianna Huffington blogged this back in 2007 when the idea was launched. The idea was to have people express their experiences and opinions on the overall presidential campaign. The sites monitored and scanned these submissions by requiring all candidates first email their credentials and information to the editors in order to be approved for a specific presidential blog roll. While they most likely received a slew of candidates and information, they used their own specialized team to narrow down the citizen journalist and find the people best suited for representing their company.
This form of journalism is extremely popular now because it puts people into the news industry and allows them to fully understand the difficult task of presenting and reviewing the news. It is an upbeat and fun way of proving stories. Arianna puts it best when she describes crowdsourced journalism in her blog about the campaign:
“The end result will be more sources of information, more eyes and ears focused on a wider variety of subjects, more outside-the-mainstream voices given a platform. All in all, a fresh and innovative way of covering the road to the White House.”
Crowdsourced journalism should never be the only method of news, but it is a fun and interesting way of gaining popularity and readership among news sites and online media sources.